Top 5 Reasons For Using VoIP

1) Present your company in the best possible way

Create a professional, customised phone system which reflects your company’s brand, values and customer expectations.

2) A flexible, scalable resource for your company

The flexibility to set up a customised phone system which fits your requirements, and which can be modified as your requirements change. Users can be added or removed, customer calls flow can be changed, as your requirements change.

3) Increased capacity, decreased cost

Increase your company’s capacity to handle calls. With VoIP you gain the capability to deal with multiple concurrent phone calls without the expense of installing new phone lines.

4) No need for specialist IT or telecoms staff

Implement a sophisticated telecoms set up for your company, fully supported and customised to your requirements, and avoid the expense of hiring and training specialist IT or telecoms staff.

With automatic provisioning, setting up your handsets becomes secure and hassle-free. A Hosted VoIP system is a true ‘out of the box’ experience, allowing you to focus on your business.

5) Change how you communicate

Your phone no longer ties you to a desk. A VoIP system will send your calls to anywhere, from a phone in your study at home to a smart phone app loaded onto your mobile. You can present your ordinary business phone number when you call customers.

With VoIP, companies benefit from a modern, flexible telecoms solution. Users have the option of remote working or hot desking. Users don’t have to be located in the same office (or even country) to transfer calls, pick up unanswered calls from colleagues, and monitor colleague availability at a glance.

 

 

 

VoIP As A Marketing Tool

Telecoms provide a vital tool for your business, and not just to allow your customers to contact you, and you them. There are telecoms options available which give a range of other benefits.

VoIP is probably the most flexible telecoms option available to most companies, and can assist with projects and objectives above and beyond the capabilities of traditional phone systems.

Marketing is often difficult to plan and manage, with different companies taking different approaches. Pundits argue over which tactics work, and why, but the last line is that your company needs information to inform decision-making.

It is here where I throw the buzz-words “Campaign Tracking” at you. This is how Marketers track the enquiries and sales generated by campaigns.

You basically need a source of phone numbers, and some Marketing to link them to. Either a piece of work (such as a flier, email or magazine advert), or individual campaigns themselves, are allocated a specific phone number.

Then you simply look back over your records, and see the number of calls received for each number. This in turn allows you to track the most effective marketing for your company. More calls equals more effective Marketing. If you received more calls on the ‘Advert’ number than the ‘Flier’ number, then you know that the advert was the most effective Marketing work. It’s that easy.

VoIP makes sourcing and implementing new phone numbers simple, quick, and cost effective.

Another way VoIP can assist your company’s marketing is in the development of appropriate Sales Staff scripts. If your company uses Sales Staff as a way of communicating with customers, then it is essential to provide them with quality scripting to ensure they’re always ‘on message’.

The Call Recording function can be of benefit here. Managers can listen to calls made by Sales Staff, analyse what works and what doesn’t, and take an overview. This can be be difficult for the staff member, dealing with issues ‘on the ground’. The Manager or Team Leader can then take a view on whether the responses given were the most effective, whether they achieved the company’s objective, whether they represented the company correctly, and whether they were appropriate and correct for the customer. Sales scripts can then be honed and polished, in a way impossible without Sales Team Leaders or Managers actually sitting in with Sales Staff as they work.

The Call Recordings can also be used as part of the training process. New Sales Staff can listen to effective sales calls, and actually hear the progress of a good call for themselves. Guess work is removed and the new start has a benchmark which they can work to.

Many VoIP providers also give an ‘Eavesdropping’ function. Managers can listen in on calls as they progress, hearing any points raised by the customer, including tone of voice and emotional language. The Manager can gauge the engagement process with customers, and identify any weaknesses or points which need to be addressed. The company can then refine its customer conversation with actual customer feedback in mind.

More info on our Fully Managed Hosted service (which includes Call Recording and eavesdropping).

See The Chartered Institute of Marketing advice on campaign planning.

Move to the Cloud or keep it in the office?

stock-illustration-39677664-white-cloud-illustration Should you move your Telecom system to 'The Cloud', or keep things based at your own premises? To answer this question, it may be helpful to consider a few other questions first.

  1. Does your company have its own IT staff, who understand how an on-site phone system will work?
  2. How much flexibility do you require from your phone system? Do you need to implement small changes and tweaks on a daily basis, or will it simply run as it is?
  3. Does your company need more from a phone system, perhaps you need user hardware configured, or want to implement some new 'on hold' music?

Question 1 – If you have an existing IT department, (particularly if they are experienced in telecoms), then this will point to an on-site system being a good option. You will be able to utilise an existing resource effectively, supplying the system you need and providing an ongoing solution.

Question 2 – If you think you will need to adjust your phone system regularly, this may push an already stretched IT Department passed breaking point. If you have a sophisticated telecoms set up which requires ongoing support, it may be better to turn to a dedicated provider, even if you have an IT department.

Question 3 – Do you think you will need in-depth, telecoms-specific assistance? Examples could be implementing international numbers, or configuring desk phones. These issues may sound simple, but require a lot of relevant experience, training and industry knowledge. If you think you will require this on an on-going basis, then you should consider using a dedicated VoIP provider.

If you answered 'Yes' to question 1, but 'No' to the others, then you should consider an on-site phone system. We term these 'PBXs'. As long as you have an IT Department with the skills, time and staff resource then you will benefit from the advantages of VoIP, whilst utilising your IT Department.

If you answered 'Yes' to question 1, and 'Yes' to either of the others, then you should consider a Cloud-based solution. Your IT department may not have the skills, resources, or expertise to deliver all that you require from your phone system, and may become bogged down trying to complete tasks they don't really understand, or haven't been trained for.

If you answered 'No' to question 1, and 'Yes' to either of the others, then you should definitely consider a Cloud-based VoIP provider. You will benefit from the advantages of VoIP, and won't be burdened with having to provide the resources to support it. In either case, SureVoIP® can help. We specialise in the world of VoIP. We can supply SIP trunks for an on-site system, or manage the whole thing for you with one of our Hosted VoIP packages. Read more about the features and benefits of our Hosted VoIP. Learn more about SIP trunks.

Never Miss Another Call

VoIP offers many advantages to business users. Increased flexibility, increased functionality and an improved customer experience all feature as notably better than traditional phone systems.

One of the most useful advantages is being able to work as if you are in the office, even when you are not. You can be located anywhere, and still receive your calls.

We call this function ‘Follow Me’, a simple but ingenious function which allows your incoming calls to be diverted to your mobile when required.

The caller has no idea you are not sitting at your desk. They have dialled your ordinary work number to reach you, and you receive the call to your mobile. There is nothing to indicate you are currently working from home, or on a site visit with another client, spending time with the kids, or sitting in the garden.

Depending on the service you are subscribing to, there are a number of ways to achieve this.

For instance, users of the SureVoIP® Hosted packages can set this up from their main ‘Ring Group’ (or from their personal ‘Ring Group’ if on our Fully Managed Hosted service). Our ‘Follow Me’ function will achieve the same thing. The number to forward to can be permanent, or changed as needed via the user’s portal.

Those who are not using our Hosted services can still use this function, we offer it as a stand alone package.

There are other advantages of the ‘Follow Me’ function. Rather than needing to advertise two numbers (your office number and you mobile number) you only need one. The ‘Follow Me’ function will make full use of your mobile when you require it, but you only need to advertise your office number.

 

View our web-page on our Hosted VoIP Services

View our web-page on Call Forwarding

How To Move Office And Take Your Phones With You (The Easy Way)

Moving office is a stressful time. You have decorators to arrange, furniture to move, files to transfer, and all while keeping your customers happy.

VoIP users have the flexibility to take their telecoms set up wherever they go. As long as they have an internet connection, all the phones will just unplug from the old office, and plug in when in the new one. As the provider has all the details of the system (extension numbers, call routing etc) then the system will behave exactly the same in the new office as it did in the old one.

Where your phone is physically based makes no difference to the system (we like to call this a platform). After all, your LinkedIn account doesn’t care where you are – you just log-in from any internet connection. A VoIP system is just the same.

All users of a Hosted (‘Cloud-based’ is just another way of saying ‘Hosted’ by the way) VoIP service can take advantage of this. Many people change where they work on a day-to-day or even minute-by-minute basis. Need to work from home for the rest of the afternoon? Simply unplug the phone from the internet, and plug in at home (although you can use a smartphone app, or buy two phones, if you want to save the hassle of carrying a phone with you). It is this flexibility which makes VoIP so appealing when it comes to managing an office move.

If you are considering relocating your office, then moving to VoIP would be an ideal starting point. You can transfer existing numbers to your new VoIP account (termed “Porting”), and acquire new numbers with your new area code.

We assist our customers in any way we can, including assisting with the transtition to a VoIP system, and helping to move and relocate existing equipment. We have also helped by specifying, supplying and setting up new equipment. Obviously, we can only provide this level of service to customers who are physically located near us, but we are happy to offer the benefit of our experience to customers based anywhere.

To read more about SureVoIP’s experience with Porting numbers, please see our Number Porting article.

As the UK industry regulatory body, Ofcom offer their own advice on Number Porting.